Benefits of eCommerce During COVID & Beyond
Whether it’s been the introduction of COVID-safe procedures and equipment, managing staff remotely or setting up a home delivery service, enterprises have been forced to pivot in order to survive during times of tight restrictions and social distancing.
The Impact Of Google’s Cookies Changes
Back in August 2019, Google Chrome first announced their plan to phase out the use of third-party cookies. Google came out last week and further elaborated on their initial announcement confirming that they will no longer allow identity-based consumer data to be used on their platform without a user explicitly opting in to share it.
Know Which Ads Are Driving Sales This EOFY
The automotive industry is gearing up for what is set to be another busy end of financial year period. However, how many dealers know and understand the true value of their advertising spend? Will it actually translate into vehicle sales? Will it deliver a worthwhile return on investment?