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The Flash ad is dead. Are you ready for the HTML5 interactive era?
The changing of the guard will provide advertisers advantages in creativity and ROI, explains Sizmek's vice president, Asia-Pacific The days…
Online ad viewability rises with interactivity, HTML5 & mobile sizes
Sizmek, an ad management company, analysed viewability data from more than 240 billion impressions in 2014. Its main finding is…